U-Albert Einstein wake wathi, "Ukube benginomzuzu owodwa ukusindisa umhlaba, ngangichitha imizuzwana engama-59 futhi okwesibili ukuxazulula inkinga." Ukuxazulula noma iyiphi inkinga, kubalulekile ukucabanga kahle.
Kunamazinga amane wenguboukuwowaphaDesign Ukucabanga okudinga ukucatshangelwa okujulile: izinga lomkhiqizo, izinga lolwazi, izinga lomsebenzi kanye neleveli yokusebenzisana.
1. Izinga lomkhiqizo
Ukupakishwa Kwezinguboinethiwekhi ebonakalayo yomkhiqizo. Ukupakishwa kwemikhiqizo efana hermes, uChanel noTiffany & CO kuyahlaba umxhwele ngombala naku-logo.
Ngokusebenzisa ukwakheka komphakathi ukuze ube ngumkhiqizo womphakathi, uthuthukise ukuncintisana komkhiqizo, uqinise izici zomkhiqizo, usungule isithombe sebhizinisi. Uphawu olubonakalayo lomkhiqizo luhlanganiswe design emazingeni aphezulu ukuze wakhe ubuntu obuhlukile bomkhiqizo, okuyisiteshi esibalulekile ukujulisa umbono womkhiqizo wabathengi ngenkathi uhlukanisa imikhiqizo yokuncintisana.
2. Ileveli yolwazi
Imininingwane inhlanganisela ye-organic yezimpawu zokuthengisa zomkhiqizo, imininingwane yombhalo, amaphethini, imibala, bobunjwa, izinto zokwakha kanye nezinye izinto ngokuya ngezinhloso ezahlukahlukene. Kuphela ngolwazi olucacile, okuqukethwe okujwayelekile, ukuze abasebenzisi bathole imininingwane ofuna ukuyidlulisa, futhi uzimisele ukugxumela "ngesicupho sakho" sakho.
3. Izinga lomsebenzi
Inhloso yokuqala yeukuwowaphaukuvikela imikhiqizo nokwenza lula ukuthutha. Lapho ukupakisha kungumkhiqizo, kuzovusa ukusetshenziswa. Ngaphezu kwalokho, abathengi bazokhokhela ukufakwa.
Yenza ingxenye yokufaka yomkhiqizo, ukufakwa kwenza umkhiqizo ube ngcono ukusebenzisa. Ngokwesibonelo:
I-Hanger Pack: Lesi sici sedizayini esisebenzayo yisixazululo esifaneleUkupakishwa kwenguboEzitolo, uthatha izingubo zakho ulenga ekhaya.
4. Izinga lokuxhumana
Ukubeka nje, ukupakisha akufanele kube nemisebenzi kuphela, kodwa futhi nesipiliyoni nemizwa, ukuze kudonsele abasebenzisi ukuze banake kakhulu ukupakisha.
a. I-Sensory Stimuli
Lapho abathengi bethinta iphakethe, imvelo kanye nekhwalithi yephakheji kungakhonjwa. Ekukhethweni kwezinto zokwakha, imikhiqizo emikhulu nayo iyisicebiso
b. Ukuvula indlela
Ukupakisha yingubo yomkhiqizo, indlela yokuvula isinyathelo sokuqala ngemuva kokuthi umsebenzisi athole, ukusebenza kahle kwendlela yokuvula kwanele ukuvumela amakhasimende okuphelela.
c. Ukuxhumana ngokomzwelo
Uhlobo ludinga ukugxila emthonjeni, ukuhlanganisa ukuhambisa imvelo nokusebenzisa izigcawu nezinye izinto ukunikeza ukupakisha inani eliphakeme elingokomzwelo. Cabanga ngokuziphatha komsebenzisi lapho usebenzisa umkhiqizo, ukuze umsebenzisi akwazi ukusebenzisana nokupakishwa.
I-Garment Packaging Design iyisiyalo esibanzi, esivivinya amandla omkhiqizo, ukuqonda kwabathengi, ukuqonda okujulile, ukumba okujulile kwamaphoyinti, ukuqonda kwemikhiqizo, ukucubungula amandla, amandla okusha Ukwakheka nokusebenza, ukuboniswa kanye nekhono lokuthengisa, njll. Ngakho-ke, ukwakheka kwephakheji akusona umphumela wesithombe esenziwe kukhompyutha, kepha umkhiqizo uhamba nge-psychology yabathengi nasemakethe futhi ekugcineni ubona inani lezentengiso.
Chofoza isixhumanisi esingezansi ukuthola eminye imibono emisha yokupakishwa kwengubo yengubo.
https://www.colorpglobal.com/packation-branding-solution-
Isikhathi Sokuthumela: Jun-17-2022